Boost Your Business with DK Copywriting

 Most businesses have a never-ending need for copy. Understanding the type of writing needed, at every point, is key to achieving your goals.

As a copywriter, I work with you to strategize the most effective methods of getting your desired results. Together, we can look at what’s working—as well as what isn’t—and devise a plan to turn underperforming messaging into messaging that hits the mark. 

Your company offers solutions to real problems... but if your audience doesn’t know about you, they’ll never become customers. To facilitate that journey, you must first create awareness.

· Ads (Google, LinkedIn, Social Media)

· Landing Pages

· Email Campaigns

· Website Copy (home pages, about pages, product pages)

Once you’ve got prospects, it’s time to focus on building trust—in your company, through your expertise, and for the unique products and services your business offers.

· Articles

· Case Studies

· eBooks

· White Papers

After you’ve created awareness and built trust, the next step is ensuring long-term engagement—because customer acquisition is only half the battle.

Although it may seem the job of copy would be finished after a prospect has become your client or customer, that isn’t the case at all. 

A relationship now exists between your company and the customer, and that relationship requires regular nurturing—maintaining positive feelings, seeking engagement, and (gently) encouraging continued or repeat business. Put simply: You still need copy that keeps customers engaged.

By crafting engaging content, we’ll strengthen retention by keeping your audience connected and consistently aware of the value you provide.

· Blogs 

· Newsletters

· Email Updates & Product Launches